Events and Expos in September: from Music to Automotive

Hi Guys! Are you curious about how the booths at exhibitions or expos look so cool and eye-catching? There's a long process behind those impressive booths. Event booths or exhibition booths, usually crafted by booth contractor services, go through a creative process to stand out and meet clients' expectations. From brainstorming ideas, design, production, to on-site installation, everything is done meticulously and innovatively. This time, we will spill the booth construction process, from concept to installation. Let’s uncover the step-by-step secrets behind the creation of these cool booths!Pre-ProductionThe pre-production stage includes several initial processes before the booth is made, starting from the concept, budget estimation, asset collection, to design creation. 1. Brainstorming Concept and Budget EstimationThe initial process begins with brainstorming the concept. A consultation between the client and the booth contractor, sharing information and discussing ideas on what kind of booth to make, what materials to use, whether to include interactive elements, etc., including the purpose of the booth whether for product launches, brand awareness, product sales, or others. The budget will also be discussed. So, at this stage, all information is gathered to determine the booth concept, design direction, timeline, and budget estimation.2. Data Asset CollectionNext, the contractor will learn about the product or service to be showcased, the target audience, and the existing company branding. Collecting data assets such as product images, company logos, promotional materials, taglines, and all related product information will be used to ensure the booth design aligns with the branding goals.3. Design CreationFrom the creative process of brainstorming innovative ideas, the booth concept will be transformed by the design team into initial sketches and mockups. Once the initial sketch is ready, the next step is creating a 3D design. With their creativity, designers will visualize the product layout and booth elements in 3D form. This 3D design is crucial as it provides a clearer picture of how the booth will look from various angles. From this design, the production costs will be estimated and approved by the client.EastPro booth design for PT Energi Primer IndonesiaBooth ProductionOnce the design is approved, it’s time to move to the production stage. This involves selecting materials that fit the design and budget. The selected materials must be safe, durable, and support the design aesthetically.The production process includes cutting materials, painting, and assembling all booth components. The booth construction, installation of each element, and all other technical details are also part of this stage. Each step in the production is supervised through quality control to ensure all components meet specifications and specified timeline. The result must be of high quality and on schedule, right?On-site InstallationNow, it’s time for the booth to be delivered to the exhibition or event location. Arranging logistics for transporting the booth and related materials to the event site is a challenge. Loading all booth construction components must run smoothly.EastPro booth installation for PT Energi Primer IndonesiaUpon arrival at the location, the technical team will begin installing the booth according to the schedule provided by the exhibition or event organizer. The installation process includes setting up the booth structure, installing walls and floors, decoration, lighting, electrical and multimedia installation. Finishing and final checks are also conducted to ensure all elements function well and according to plan.Dismantling and EvaluationThere’s one final stage conducted by the booth contractor team: dismantling the booth after the exhibition or event is over. The contractor team will also handle the return shipment or storage of booth components. Dismantling must be done carefully to ensure all components remain in good condition and can be used for future events.After everything is done, an evaluation session with the client usually takes place. This is important to get feedback on the overall process and final result. This evaluation is also useful for future projects. So, that’s the process behind the making of exhibition or event booths. Collaborating with exhibition booth contractors or event booth vendors is the best step to create a stand-out and attractive booth. From initial consultation, creative process, production, installation, to dismantling, everything is done meticulously and professionally.If you need a reliable booth contractor for exhibitions or other events, EastPro is the answer. EastPro is an experienced exhibition booth contractor and event booth vendor, handling booth production and construction for various institutions with various booth construction types. EastPro will help you manage your booth efficiently, from creative concept to on-site installation. So, you don’t need to worry about the final result. Your booth will be captivating and attractive in line with your branding goals.So, let’s create your booth with EastPro! Contact us now and make your dream booth a reality at the next event or exhibition!

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19 September 2024

In today's digital era, event trends have undergone many changes. Especially since the Covid-19 pandemic, many events have been held virtually or through online platforms. This has led to the boom of hybrid events, which combine physical (offline) and virtual (online) meetings. Not only workshops or seminars, but corporate events are also increasingly adopting this platform. Hybrid events have become an excellent solution in the digital era, offering flexibility and a wider reach. For those who might not be familiar with this concept, let's explore further how hybrid events can be the excellent solution for more inclusive and effective events.What is a Hybrid Event?A hybrid event is a combination of offline (at a physical location) and online (digital platform) events. With this format, participants can attend in person at the venue or join remotely via live streaming. Hybrid events bring together face-to-face interactions with digital technology. Participants at the location can directly interact with speakers, while virtual participants can interact using video streaming. Both offline and online participants can ask questions simultaneously. With this concept, hybrid events provide flexibility and convenience for all participants to interact in the event without geographical limitations.Types of Hybrid EventsAlmost all types of events can be held in a hybrid format. Some types of hybrid events are popular in the business and corporate event world. Besides corporate events, many other events can use the hybrid concept, such as community events or art performances.Conferences and Seminars: participants can attend the event in person or join virtually through webinars. Presentation sessions are broadcast live and participants can discuss virtually.Workshops and Training: combining practical sessions on-site with online tutorials.Product Launches: showcasing products both in person and through online demos.Exhibitions and Expos: combining physical booths with interactive virtual exhibitions.Concerts and Music Festivals: audiences can enjoy performances at the venue or stream them from home.Advantages of Hybrid EventsSome advantages of holding hybrid events include:Wider Reach: participants from various locations can join without having to be present physically. By reaching more participants both offline and online, hybrid events make events more inclusive, providing opportunities for more people to participate, creating an environment open to ideas, interactions, and collaborations.Flexibility: allowing participants to choose the most comfortable way to participate. This certainly makes it easier for those with time or mobility constraints to attend the event location. They can still follow the event even if they are far away.Cost Savings: reducing travel and accommodation costs. Corporate events with a hybrid concept can save costs significantly. Participants from out of town can join the event via live streaming.Enrich the Interaction: combining unique physical and virtual experiences.Data and Analytics: facilitating real-time data collection and analytics.With these advantages, hybrid events indeed become an excellent solution for various events in the digital era.The Dynamics and ChallengesHybrid events have different dynamics compared to the conventional ones. You have to prepare both aspects simultaneously: offline and online. This means both the event venue and digital platform readiness must be optimal.Some challenges in organizing hybrid events include:Technology: ensuring all devices function well and a stable internet connection for smooth live streaming without technical disruptions so that interactions can run smoothly.Coordination: excellent coordination between offline and online teams.Costs: requiring special investment for robust technology and infrastructure. Although hybrid events can save costs in one aspect, a special budget is needed to build digital platform infrastructure to ensure the event runs successfully.Tips for Successful Hybrid EventsTo organize a successful hybrid event, here are some tips you can follow:Plan Thoroughly: arrange schedules, event flow, and technical preparations from the start.Choose the Right Technology: use reliable and user-friendly live streaming platforms.Involve Professional Teams: collaborate with experienced event organizers like EastPro Event Organizer.Prepare Engaging Content: create interactive agendas to attract participant engagement.Conduct Technical Tests: don’t forget to do testing or rehearsal before the event to ensure everything runs smoothly.The Role of Event Organizers in Hybrid EventsEvent lovers, do you want to hold a hybrid event but don’t want to hassle with all the technical preparations? You can collaborate with an EO or Event Organizer. You won’t need to worry about technical preparations as the EO will handle it. They play a vital role in the success of hybrid events, being fully responsible for managing the event from planning, technical preparations to event execution. An experienced EO will ensure the event runs smoothly, participant interactions are maintained, and content is delivered effectively. Source: theavdept.comSome roles of an EO include:Event Planning and Design: designing an attractive event concept combining physical and virtual elements, including stage design, virtual backdrops, and graphic elements.Technology Integration: ensuring all devices and software for live streaming function well.Logistics Management: setting up the location, room layout, audio-visuals, etc.Communication and Promotion: communicating important information, managing registrations, and promoting the event through social media and other channels.So, you should any longer have any doubt to hold a hybrid event with an EO.EastPro Event Organizer is the right choice for your hybrid event collaboration! EastPro is experienced in managing MICE events or other corporate events in a hybrid format with the latest live streaming technology. As the best event organizer in East Jakarta, EastPro has successfully handled various events such as launches, corporate gatherings, awarding, exhibitions, and music festivals.What are you waiting for? Create your hybrid event with EastPro and experience an unforgettable event. Contact us now and witness the best quality service from EastPro Event Organizer!

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17 September 2024

Hello music lovers!Live music performances are always popular because they offer the chance to meet your favorite musicians or bands in person. Did you know that live music isn’t just about concerts, but there’s also something called “Gigs”? Both gigs and concerts have their own unique appeal among music fans. They’re both fun, but each has a different vibe. So, between gigs vs music concerts, which team are you on? To help you understand and decide which one you prefer, let’s dive deeper into the differences between gigs and music concerts from various aspects.Gigs vs Music ConcertsSome music fans might already be familiar with the term “Gigs.” For those who aren’t, gigs are small to medium-scale music events. They are usually held in cafes, bars, or local venues and feature local or indie bands that are just starting their careers. Despite their size, gigs have their own charm and offer a unique experience. Gigs are known for their intimate and close-knit atmosphere, creating a sense of closeness between the audience and the musicians.Local band performance and the atmosphere at one of the Gigs events (source: freemagz.id)On the other hand, music concerts are large-scale events often held in big arenas, stadiums, or outdoor venues with a much larger audience capacity. Concerts usually feature famous artists or bands with a wide fan base and are organized with spectacular production and stage setups. Grand music concerts attract thousands of audiences from various backgrounds.Artist performances at the Soundsfest Experience Jakarta music concertNow that the differences between gigs and music concerts are clear. Gigs originated from musicians' efforts to get closer to their fans, while music concerts have evolved into large events with advanced stage technology. Both create distinct yet equally captivating musical experiences. Let's explore them further.Event Scale and AppealGigs are usually small-scale with a small stage and only hundreds of attendees, making the atmosphere feel more intimate and personal. Gigs are perfect for those who want to feel closer to their favorite musicians. Attending a gig also allows you to experience a more raw and organic energy. Especially if held at night, gigs can be more memorable, and you can get lost in the atmosphere.In contrast, music concerts offer large-scale shows with thousands to tens of thousands of attendees and lineups featuring famous musicians or top-tier guest stars. The large stage with grand stage setups, advanced sound systems, and stunning visual effects also provide a more spectacular experience, making this the main attraction of music concerts. Additionally, music concerts usually feature several bands or musicians from various genres performing their popular works.AudienceThe number of audience members at gigs typically ranges from tens to hundreds of people. Therefore, the atmosphere at gigs tends to be more familiar and warm. The audience can easily interact with the musicians and feel a more personal connection. Gig attendees are usually loyal fans or local music communities supporting their favorite bands. They also know the musicians’ works and share a strong sense of togetherness.In music concerts, the audience can reach tens of thousands from various backgrounds, ranging from loyal fans to those who are just "FOMO." The atmosphere created is grand and lively. The energy and enthusiasm of thousands of audiences can make the concert experience very memorable.Organizers/PromotersGigs are usually organized by local music communities, small venues, or even the band itself. Gigs event production is simpler with affordable costs and often more flexible in terms of concept and event theme.Music concerts, on the other hand, are organized by major promoters, record labels, or event organizing companies experienced in organizing concerts or music festivals. Concert production is more complex, requiring thorough preparation and much higher production costs. From venue selection, logistical arrangements, to extensive promotions to attract thousands of attendees.Duration and Ticket PricesGigs are relatively short, lasting between one to two hours. Ticket prices are also more affordable. Meanwhile, concerts last longer, up to three hours or more. With many artists in the lineup, concerts can run from noon to night. Concert tickets are definitely more expensive than gigs and are divided into various seating categories, especially if top-tier artists are performing.Event PurposeGigs are often used as promotional events for new or indie bands. Gigs are a platform for introducing their music to a wider audience and building a solid fan base. Additionally, gigs are a place for music communities to gather, support each other, and share inspiration.Music concerts serve various purposes, from album launches, world tours, to major career celebrations. Concerts are significant moments for artists to interact with their fans on a larger scale and strengthen their brand in the music industry.Event ExamplesMusic events considered as gigs include indie band showcases, music events in cafes, or local music festivals. As for music concerts, you probably already know them, right? World tours from famous artists like Coldplay or BTS, album launch events from top musicians, including music festivals promoted by EastPro Event Organizer, like the recent Soundsfest Experience. Well, now you know the differences between gigs and music concerts. Don’t call live music in a cafe a concert anymore, okay? So, which team are you on? The concert enthusiast or the gig festival goer? Whatever your choice, make sure the music event you attend makes you happy and provides a memorable and unforgettable experience.If you’re planning to organize a music event, to ensure it’s well-organized and successfully held. You can definitely collaborate with the best event organizer in East Jakarta, EastPro Event Organizer. Besides managing corporate or MICE events for various companies, such as launches, corporate gatherings, award ceremonies, and exhibitions, EastPro also handles music festivals. The recent Soundsfest Experience, which featured a lineup of top Indonesian musicians, was also successfully managed by EastPro. Let’s collaborate with EastPro to make your music event spectacular and impress many audiences!

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15 September 2024

Hello, Guys! Do you know the difference between a workshop, seminar, and training? These terms are often heard, especially when talking about upgrading skills or gaining knowledge. Although they may seem similar, these three types of events have distinct differences. To avoid misunderstandings, we need to know exactly their differences, including methods, audiences, durations, etc. Next time you participate in or organize a learning or training event, you’ll know which type is most suitable. Let's dive deeper into the differences between workshops, seminars, and training from various aspects.WorkshopA workshop is an interactive learning session involving a facilitator and speakers who provide theoretical/conceptual presentations along with hands-on practice. Generally, workshops aim to hone skills and solve problems or find solutions. Participants usually engage in activities like simulations or small group discussions.Audience: participants who are serious about upgrading skills and gaining hands-on experience.Communication: two-way, interactive between the facilitator and participants.Methods: hands-on activities, group discussions.Duration: 5-9 hours or a full day, sometimes longer.Topics: focus on specific skills or projects.SeminarA seminar is more informative and theoretical. Seminars usually involve presentations on specific topics by experts or practitioners, followed by Q&A sessions. The goal is for participants to understand current issues from field experts.Audience: generally broader, from various backgrounds.Communication: one-way, from speaker to participants or via a moderator.Methods: presentations, Q&A sessions, limited discussions.Duration: usually shorter, from a few hours to half a day.Topics: more theoretical, delivering information or introducing new ideas.TrainingTraining is a learning process for enhancing skills or competencies in a specific field. Although similar to workshops, training is more systematic, organized, and focused on developing technical skills or specific job functions, involving instructors guiding participants through structured material. Training is usually designed to develop human resources. The cost for training tends to be higher compared to workshops or seminars, depending on the material covered. Training is usually attended by individuals who want to become practitioners, even if they are initially unfamiliar with the topic being studied.Audience: both novices and skilled individuals looking to gain competence in a specific field.Communication: interactive, can be one-way or two-way depending on the format.Methods: structured learning, simulations, role-play.Duration: varies from a few hours to several days, even up to a month.Topics: focus on skill and competency enhancement.Pros and ConsEach of the above learning format has its advantages and disadvantages in terms of methods, duration, and costs:WorkshopPros: interactive, provides hands-on experience, concrete results.Cons: takes more time, can be more expensive.SeminarPros: time-efficient, wide audience coverage. Cons: less interactive, more theoretical.TrainingPros: skill enhancement, practical application.Cons: requires time commitment, intensive, higher cost.How to Choose the Right Event?Well, now we found that it’s crucial to know the difference between workshop, seminar and training. If you want hands-on learning, a workshop might be the right choice. If you just want to listen to expert speakers, a seminar is the answer. For intensive training to develop specific skills, training is the solution. Likewise, if you plan to organize a learning event, choose the one that matches your target and goals, whether it’s a workshop, seminar, or training.To avoid confusion when choosing the right event, here's the explanation:Workshop: ideal for practical learning and direct participant involvement. For example, a handcraft workshop or a digital marketing workshop requiring hands-on practice.Seminar: perfect for delivering information or new insights to a broad audience. For example, a seminar on the latest technology developments or a health seminar discussing specific diseases.Training: used when the primary goal is deep skill or competency enhancement. For example, training for new employees or training to improve management skills.Tips for Creating the Right Learning EventChoosing the right event format is key to a successful and satisfying event. It should not only meet the needs but also maximize the results. Here are tips for selecting the right format for a learning event to achieve the expected targets:Define your goals: what do you want to achieve from the event?Match with the audience: choose a format that suits the characteristics and needs of your audience.Consider budget and time: ensure the budget and time available are sufficient for the chosen event format.Identify topics, materials, and speakers: match the format with the topics and materials to be delivered and the speakers who will participate.By understanding the differences between workshops, seminars, and training, you can choose the format that best suits your event needs. Each format has its advantages and disadvantages, so make sure you choose the one that fits best to ensure a successful and memorable event. If you plan to organize a workshop or seminar event, surely you can collaborate with EastPro Event Organizer.Focus Group Discussion (FGD) of PT PLN (Persero) with Commission VII DPR RI and Directorate General of GATRIKEastPro has extensive experience in organizing corporate events such as workshops or FGDs for various institutions, including SOEs and other companies. EastPro has also become an "event alliance" for many companies and is the best event organizer with experience in managing product launches, corporate gatherings, award ceremonies, exhibitions, and music festivals. For more professional and organized workshop or seminar events, EastPro is ready to help you create the unforgettable ones. Consult your event plans now!

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13 September 2024

When it comes to souvenirs, mugs are among the most popular and favorite choices. Mugs are also a familiar item in our daily lives used for drinking tea, coffee, hot chocolate, or even as a pen holder. Isn’t it right? The functionality and flexible designs make mugs a preferred choice for merchandise. No wonder, mugs are the timeless favorite souvenir for all kinds of events such as weddings, religious gatherings, seminars, exhibitions, and corporate events. What makes mugs the timeless favorite souvenir? Let’s dive in!The History of MugsSince ancient times, mugs have been made from wood, clay, and metal. However, their designs and materials were not suitable for drinking purposes. Wooden and clay mugs weren’t durable, while metal mugs absorbed heat, making them unsuitable for hot drinks. It wasn't until the 600s AD in China that mugs made from heat-resistant porcelain were discovered. Since then, mugs have become very popular and are made from ceramic materials.Unlike cups, mugs are larger in size. Mugs are suitable for both cold and hot drinks in various settings. The unique, attractive, and trendy designs, along with a wide range of colors, make some people collect them. Nowadays, mugs are also often designed custom. This makes mugs a great promotional medium, gift, or souvenir for various events.Advantages of Mugs as Souvenirs for Various EventsHere are some advantages that make mugs a popular choice as souvenirs or promotional media for various events.Affordable PriceCompared to other souvenirs, mugs are relatively affordable to produce in large quantities. This is an economical choice for businesses or events that need many souvenirs.Flexible DesignMug designs can be customized to match the event theme or product brand. From shape, color, to size, everything can be adjusted. The wide surface of a mug makes it easy to print logos or company identities with a special design, making it an effective promotional media. FunctionalityNot only do they look cool, but mugs are also highly functional. They can be used for drinking, storing small items, or just as decorations. Suitable for Various EventsMugs are also suitable for various types of events, from seminars, workshops, exhibitions, and other promotional events. As gifts, mugs can leave a positive and professional impression. DurabilityMugs are made from durable materials such as ceramic, porcelain, or stainless steel, making them usable for a long time. This means mugs can serve as a long-term promotional or branding medium.With these advantages, mugs are not only a timeless favorite souvenir but also an effective branding strategy. You can definitely use mugs to increase brand awareness.Tips for Choosing Mugs as SouvenirsAlthough easy to find and affordable, consider choosing mugs carefully in order to maintain a professional impression. Follow these tips!Choose Quality MaterialsAsk the souvenir vendor about the materials used for the mugs. Are they up to SNI standards? Ensure the mugs are made from materials that can be used for a long time. Simple Yet Elegant DesignAvoid complicated designs that may dilute the message or branding. Simple designs with bright colors make the logo or brand more visible and create a positive impression. Order Mugs from a Trusted VendorEnsure you order mugs from a trusted merchandise vendor. Choose a vendor with experience and advanced printing technology, as it will affect the print quality on the mugs.Well, that’s all about mugs. Their functionalities and customizable designs make mugs timeless souvenirs. If you are planning to order mugs as event souvenirs, make sure to choose a trusted event souvenir vendor like EastPro. EastPro has experience in providing event merchandise and office event souvenirs for various institutions. You can request custom souvenirs according to your company branding.Besides providing souvenirs, EastPro Event Organizer also manages corporate events. So, you can definitely collaborate on events along with the merchandise or souvenirs. Don’t hesitate to share your event concepts and ideas with us. Let’s collaborate!

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10 September 2024

Business world is now becoming increasingly competitive. Therefore, marketing strategies are crucial to winning the competition. If you want your brand to stand out, having a strategy is a must, such as event marketing or organizing promotional events. One of the most effective strategies in event marketing is product launching. But what kind of product launch event can make your brand more recognized and your product in high demand? Let's dive deeper into the tricks of a product launch that will make your brand a hit!A Glimpse of Event MarketingEvent marketing is a marketing strategy that involves organizing special events to promote a brand, product, or service. The goal is to introduce the product, increase brand awareness, and create a direct experience for the audience. So, customers can see, touch, feel, or hear the product directly, unlike TV commercials that can only be seen.Moreover, with event marketing, you can interact directly with potential customers, build relationships, and increase sales.Some common event marketing strategies include:Exhibitions: the perfect place to introduce products, interact with many people, and build branding.Product Launches: special events to introduce new products or features to the public. Usually, there are brand ambassadors for certain products.Concerts and Entertainment: concerts are usually used to introduce a new album or single by a musician or band. Music and entertainment events are also used to introduce brands.Workshops and Seminars: these educational events can also be used to promote a brand.Community Events: events organized by involving the community can also bring the brand closer to relevant communities. For example, outdoor activities for nature lovers to promote or introduce outdoor gear products.Product LaunchProduct launching is also one of the most effective event marketing strategies to introduce products and build hype. With an attractive concept and theme, a product launch event can create consumer interest and even encourage them to spread the word about your product (buzz effect), making the brand more popular. With a product launch, the expectation is that the audience or potential customers will be impressed, curious, and eager to buy your product.How do you make a product launch so that your brand becomes a hit? Keep reading!Product Launch Tricks to Make Your Brand a HitHere are some tricks to ensure your product launch is successful, achieves brand awareness targets, and makes your brand a hit.Plan and Prepare ThoroughlyEverything must be prepared in detail, from the event concept and target audience to the budget. Ensure your event concept is unique and aligns with your brand image. This will make your event more memorable.Collaborate with InfluencersInfluencers can naturally promote products to their followers. If necessary, invite public figures as well. Invite Media PartnersInvite the media to cover your event. They can help spread the word about your new product. Create Hype Before the EventMake teasers, countdowns, or sneak peeks about your product and upload them on social media.Product TrialInvite the audience to try your new product during the event. This will allow them to directly experience the benefits of your product.Offer Discounts During the LaunchPromotions or discounts during the launch event can increase on-the-spot sales.Prepare Cool SouvenirsPrepare unique souvenirs or merchandise to ensure your brand is always top of mind.Launching your Products with EastPro Event OrganizerTo ensure your product launch event is successful and runs smoothly, make sure you collaborate with an experienced event organizer. EastPro is the right choice then!AMI Launching of PT PLN (Persero) organized by EastPro Event OrganizerEastPro is the best event organizer with experience managing large events such as product launches or inaugurations, corporate gatherings, award ceremonies, exhibitions, and music festivals. With experience managing launch events for various companies, EastPro Event Organizer is ready to help you create a spectacular and unforgettable launch event. Let's collaborate on your product launch with EastPro, the best event organizer in East Jakarta. Don't hesitate to discuss your ideas and contact us now!

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8 September 2024