Want to Create Gen Z Merchandise? Here’s the Recommended List!

Hello, EastPro Friends!

Generation Z, or Gen Z, is a unique generation that’s always up to date with the latest trends, smart, tech-savvy, and creative, including when it comes to the merchandise they choose. When organizing events involving Gen Z or targeting this group, you definitely need merchandise that screams Gen Z. They don’t just look for stylish products but also prefer sustainable and eco-friendly items that align with their active and digital lifestyle. So, if you want to attract Gen Z at your event, you’ve got to create merchandise that really resonates with them! Wondering what the most sought-after Gen Z merchandise is? Check out this article to find out!

Get to Know Gen Z

Gen Z, born between 1997 and 2012, is known as the generation raised in a time of rapid digital technology growth. They’re not just digitally literate but deeply tech-embedded in their daily lives. Beyond that, Gen Z is a socially and environmentally conscious generation, inclined to support sustainable and eco-friendly products.

They grew up amid evolving trends, so they have unique tastes and a love for pop culture, even creating trends of their own. From fashion and gadgets to food, the products they seek are always an expression of their identity.

As an audience, Gen Z tends to look for merchandise that’s relevant to the latest trends, personal, and meaningful. Traditional, run-of-the-mill products won’t cut it, they’re looking for more. So, if you’re targeting for Gen Z at an event, you’ll need merchandise that speaks to them in a big way, creating a positive and lasting impression.

Merchandise That’s Totally Gen Z

Here’s the recommended list of merchandise that’s totally Gen Z which you can use to inspire events targeting or involving Gen Z. 

1. Fashion Merchandise

Fashion is a crucial part of Gen Z identity. They enjoy a casual yet cool style. These fashion products are perfect for Gen Z, offering functionality with a touch of aesthetics

• Oversized Hoodie

  An oversized hoodie with a cool logo or graphic design is a great Gen Z pick. They love the easy, no-fuss style that still stands out. A comfy hoodie also makes for a go-to daily outfit.

• Graphic Tees or Printed T-shirts

  T-shirts with unique designs or statements are also totally Gen Z. They’re an outlet for expressing interests. Go for soft, quality fabrics, and try a unisex model for easier production.

• Custom Tote Bags

  Eco-friendly tote bags with relatable designs or quotes will be a favorite. They’re practical for daily Gen Z activities and reflect their eco-conscious values.

2. Gadgets & Tech Accessories

Gen Z and gadgets go hand in hand. Merchandise that supports their digital needs, like techy gadgets and accessories, is a great choice to capture their attention. USB flash drives, power banks, and wireless earbuds make excellent choices. Custom phone cases with unique designs are also perfect for Gen Z, who value both functionality and aesthetics for their gadgets. Mini speakers are another popular gadget choice.

3. Trendy Accessories

Custom trendy accessories are some of the most sought-after items by Gen Z. Think bracelets or necklaces with initials. Enamel pins are also popular for adding a stylish touch to bags or jackets. Personal touches on these accessories express individuality and add to their trendy style.

Source: pinterest

4. Band or K-Pop Merchandise

K-Pop or favorite bands are a huge influence on Gen Z. Fandom never dies!

Band or K-Pop merchandise like photocards, T-shirts or hoodies, lightsticks, and posters offer a bonding experience with their favorite idols. These items aren’t just collectibles, they’re badges of pride.

Source: kumparan.com

5. Eco-Friendly Merchandise

Gen Z is a generation that cares about the environment. They are drawn to brands or events with a sustainable concept. Eco-friendly merchandise is a great way to engage Gen Z and draw them to your event. Stainless steel tumblers, recycled shopping bags, clothing with eco-friendly materials, or accessories made from organic materials are examples of eco-friendly items Gen Z would love. They can be made stylish while contributing to environmental protection.

Tips for Creating Merchandise for Gen Z

If you’re hosting an event targeting Gen Z, choosing the right merchandise can make your event more successful and memorable. Merchandise that’s totally Gen Z isn’t just trendy and stylish, but it boosts event engagement.

Here are some tips to create the perfect Gen Z merchandise that will support your event’s success:

• Keep up with the latest trends. Use graphics or illustrations that resonate with current trends. Choose merchandise that’s popular at the moment.

• Choose simple yet aesthetic designs. Gen Z loves eye-catching designs that aren’t overly complex or busy.

• Add value. Choose merchandise that adds value, like being eco-friendly or supporting their digital lifestyle.

Create Gen Z Merchandise with EastPro!

For Gen Z, merchandise is a part of their lifestyle and identity. So, if you want to attract Gen Z to your event, you can collaborate with EastPro in providing the Gen Z merchandise. EastPro provides stylish and up-to-date merchandise tailored to your event needs.

As the best event organizer in Jakarta and a MICE event organizer expert, EastPro also has experience as a custom merchandise provider for various events that can be personalized with designs that are totally Gen Z. T-shirts, tumblers, pouches, tote bags, merchandise packages, and more can all be customized. With stylish designs and premium quality, there’s no question about the standard here.

So, don’t hesitate to create Gen Z merchandise with EastPro! Contact us now to discuss all your needs!